Product Launch Strategy Deck
The brief
Novartis was preparing to launch a new medicine and needed an internal presentation to communicate the launch strategy clearly and consistently.
Working closely with the client, I helped shape the narrative and strategic direction of a 20-slide presentation, turning the key launch information into a focused and engaging story.
The approach
I worked closely with the client to develop the narrative and structure of the presentation, ensuring the strategy was translated into a clear and coherent communication flow.
The design balances strategic clarity with a strong visual language — using typography, hierarchy and layout to guide the audience through the launch story.
Collaborative development of the narrative and strategy
Clear structure for complex launch information
Strong typographic hierarchy and visual storytelling
Focused 20-slide presentation system
The result
The final presentation brought the launch strategy together in a clear, focused and engaging internal communication deck.
A structured narrative and considered visual system helped turn complex strategic information into a cohesive presentation designed to support communication around the new medicine launch.
Project type
Strategy Pitch Deck
Industry
Pharmaceutical and Healthcare
Creative Tools
This is amazing!! Thank you for your partnership with such a fast-pace changing brief. I love the format you shared in the deck. Would you be able to help me with the roadmap slide?
Alette Ramos Hunt
Global Director, Novartis





